This is a very long overdue review. This brand, shall I say, sparked a fire in the Indonesian beauty scene. It has also become one of the pioneers to inspire the local beauty industry to up the game. Everything about it is very different than the usual local selection. Finally. A brand that I can proudly wear and tell.
Rollover Reaction, a catchy name for a brand, with a tagline of “cosmetics for the creatively inclined”. launched earlier this year on March 2016. Since its inception, the brand is already breaking different doors and filling the yearning of a cool, indie local beauty brand.